{"id":4102,"date":"2025-11-28T08:18:02","date_gmt":"2025-11-28T08:18:02","guid":{"rendered":"https:\/\/www.globaliscertification.com\/?p=4102"},"modified":"2025-11-28T08:22:18","modified_gmt":"2025-11-28T08:22:18","slug":"cesme-life-travel-turkey-izmir-turizm-fuari-2026-celal-uysal-roportaji","status":"publish","type":"post","link":"https:\/\/www.globaliscertification.com\/th\/cesme-life-travel-turkey-izmir-turizm-fuari-2026-celal-uysal-roportaji\/","title":{"rendered":"\u0e0a\u0e35\u0e40\u0e0b\u0e40\u0e21 \u0e44\u0e25\u0e1f\u0e4c \u0e17\u0e23\u0e32\u0e40\u0e27\u0e25 \u0e15\u0e38\u0e23\u0e01\u0e35 \u0e2d\u0e34\u0e0b\u0e40\u0e21\u0e35\u0e22\u0e23\u0e4c \u0e17\u0e31\u0e27\u0e23\u0e4c\u0e23\u0e34\u0e0b\u0e36\u0e21 \u0e41\u0e1f\u0e23\u0e4c 2026 \u2013 \u0e2a\u0e31\u0e21\u0e20\u0e32\u0e29\u0e13\u0e4c\u0e01\u0e31\u0e1a \u0e40\u0e0b\u0e25\u0e32\u0e25 \u0e2d\u0e38\u0e22\u0e0b\u0e32\u0e25"},"content":{"rendered":"<p>\u00a0<\/p>\n<p><strong>S\u00fcrd\u00fcr\u00fclebilirlik alan\u0131na y\u00f6nelmenizin temel nedeni neydi?<br \/><br \/><\/strong>\u201cS\u00fcrd\u00fcr\u00fclebilirlik alan\u0131na y\u00f6nelmemin temel nedeni, hem ki\u015fisel hem de profesyonel olarak \u00e7evresel sorumlulu\u011fa duydu\u011fum ilgi ve bu alanda ger\u00e7ekten uzun vadeli, anlaml\u0131 bir katk\u0131 sa\u011flama iste\u011fimdi. Do\u011fay\u0131 korumak, gelece\u011fe daha ya\u015fanabilir bir d\u00fcnya b\u0131rakmak ve yenilik\u00e7i \u00e7\u00f6z\u00fcmler geli\u015ftirmek beni her zaman motive etti.\u201d<strong><br \/><br \/><\/strong><\/p>\n<p><strong>S\u00fcrd\u00fcr\u00fclebilirlik sizin i\u00e7in nas\u0131l tan\u0131mlanmal\u0131? Bug\u00fcn bu kavram en \u00e7ok nerede yanl\u0131\u015f anla\u015f\u0131l\u0131yor?<br \/><br \/><\/strong><\/p>\n<p>\u201cBence s\u00fcrd\u00fcr\u00fclebilirlik, hem bug\u00fcnk\u00fc ihtiya\u00e7lar\u0131m\u0131z\u0131 kar\u015f\u0131larken hem de gelecek nesillerin kaynaklar\u0131n\u0131 riske atmadan ya\u015faman\u0131n bir yolu olarak tan\u0131mlanmal\u0131. Yani bu kavram, sadece \u00e7evresel de\u011fil, ayn\u0131 zamanda ekonomik ve sosyal boyutlar\u0131yla da ele al\u0131nmal\u0131.\u201d<\/p>\n<p>Ve ikinci k\u0131s\u0131m i\u00e7in: \u201cBug\u00fcn bu kavram genellikle sadece \u2018\u00e7evre dostu olmak\u2019 ile s\u0131n\u0131rl\u0131 g\u00f6r\u00fcl\u00fcyor. Oysa ki s\u00fcrd\u00fcr\u00fclebilirlik, toplumsal adalet ve ekonomik dengeyi de i\u00e7eren \u00e7ok boyutlu bir kavram.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><strong>Bir i\u015fletmeye bakt\u0131\u011f\u0131n\u0131zda \u201cbu firma s\u00fcrd\u00fcr\u00fclebilir \u00e7al\u0131\u015f\u0131yor\u201d demenizi sa\u011flayan ilk kriter nedir?<br \/><br \/><\/strong><\/p>\n<p>\u201cBir i\u015fletmeye bakt\u0131\u011f\u0131mda \u2018bu firma s\u00fcrd\u00fcr\u00fclebilir \u00e7al\u0131\u015f\u0131yor\u2019 dememi sa\u011flayan ilk kriter, onlar\u0131n uzun vadeli \u00e7evresel ve sosyal etkileri ger\u00e7ekten dikkate al\u0131p almad\u0131klar\u0131d\u0131r. Mesela, yenilenebilir enerji kullan\u0131m\u0131, adil \u00e7al\u0131\u015fma ko\u015fullar\u0131 veya at\u0131k azaltma stratejileri gibi somut ad\u0131mlar buna \u00f6rnek olabilir.\u201d<br \/><br \/><\/p>\n<p><strong>T\u00fcrkiye\u2019de i\u015fletmelerin s\u00fcrd\u00fcr\u00fclebilirlikte en \u00e7ok zorland\u0131\u011f\u0131 alan hangisi?<\/strong><\/p>\n<p>\u201cT\u00fcrkiye\u2019de i\u015fletmelerin s\u00fcrd\u00fcr\u00fclebilirlik konusunda en \u00e7ok zorland\u0131\u011f\u0131 alan genellikle finansal kaynaklar\u0131n ve te\u015fviklerin yetersizli\u011fi oluyor. Yani s\u00fcrd\u00fcr\u00fclebilir d\u00f6n\u00fc\u015f\u00fcmleri hayata ge\u00e7irmek i\u00e7in gereken yat\u0131r\u0131m ve destek eksikli\u011fi en b\u00fcy\u00fck zorluklardan biri.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><strong>S\u00fcrd\u00fcr\u00fclebilirli\u011fi maliyet olarak g\u00f6ren i\u015fletmelere ne s\u00f6ylersiniz? S\u00fcrd\u00fcr\u00fclebilirlik uygulamar\u0131, turizm y\u00f6n\u00fcnden asl\u0131nda i\u015fletmeler i\u00e7in, turistlerin tercih etti\u011fi bir \u00e7ekim kayna\u011f\u0131 olabilir mi?<\/strong><\/p>\n<p>\u201c\u00d6ncelikle s\u00fcrd\u00fcr\u00fclebilirli\u011fi sadece bir maliyet olarak g\u00f6rmek yerine, uzun vadede bir yat\u0131r\u0131m ve rekabet avantaj\u0131 olarak d\u00fc\u015f\u00fcnmelerini \u00f6neririm. \u00d6zellikle turizm a\u00e7\u0131s\u0131ndan s\u00fcrd\u00fcr\u00fclebilir uygulamalar, turistlerin giderek daha fazla \u00f6nem verdi\u011fi bir \u00e7ekim kayna\u011f\u0131 haline gelebilir. Yani bu t\u00fcr ad\u0131mlar, hem marka de\u011ferini art\u0131r\u0131r hem de daha fazla misafir \u00e7ekmelerine yard\u0131mc\u0131 olur.\u201d<\/p>\n<p>B\u00f6ylece i\u015fletmelere hem te\u015fvik edici hem de mant\u0131kl\u0131 bir perspektif sunmu\u015f olursunuz.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Turizm sekt\u00f6r\u00fc neden s\u00fcrd\u00fcr\u00fclebilirlikte en k\u0131r\u0131lgan alanlardan biri?<br \/><br \/><\/strong>\u201cTurizm sekt\u00f6r\u00fc, do\u011frudan \u00e7evreye, yerel k\u00fclt\u00fcre ve topluma ba\u011fl\u0131 oldu\u011fu i\u00e7in s\u00fcrd\u00fcr\u00fclebilirlik konusunda en k\u0131r\u0131lgan alanlardan biri. \u00c7\u00fcnk\u00fc turizm faaliyetleri \u00e7evresel kaynaklar\u0131 h\u0131zla t\u00fcketebilir, yerel ekosistemleri ve topluluklar\u0131 etkileyebilir. Bu y\u00fczden turizmde s\u00fcrd\u00fcr\u00fclebilirlik, hem do\u011fal kaynaklar\u0131n korunmas\u0131 hem de yerel halk\u0131n ve k\u00fclt\u00fcr\u00fcn g\u00f6zetilmesi a\u00e7\u0131s\u0131ndan kritik bir \u00f6nem ta\u015f\u0131r.\u201d<br \/><br \/><\/p>\n<p>\u00a0<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_637626457\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"800\" src=\"https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46-533x800.jpeg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46-533x800.jpeg 533w, https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46-267x400.jpeg 267w, https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46-768x1152.jpeg 768w, https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46-8x12.jpeg 8w, https:\/\/www.globaliscertification.com\/wp-content\/uploads\/2025\/11\/WhatsApp-Image-2025-11-28-at-00.14.46.jpeg 853w\" sizes=\"auto, (max-width: 533px) 100vw, 533px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_637626457 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n<p>\u00a0<\/p>\n<p><strong>Bir otel ya da restoran\u0131n bug\u00fcn hemen uygulayabilece\u011fi en basit \u00fc\u00e7 ad\u0131m nedir?<br \/><br \/><\/strong><\/p>\n<p>\u201cBir otel veya restoran\u0131n s\u00fcrd\u00fcr\u00fclebilirlik ad\u0131na hemen atabilece\u011fi en basit \u00fc\u00e7 ad\u0131m \u015f\u00f6yle olabilir:<\/p>\n<ol>\n<li>At\u0131k Azalt\u0131m\u0131 ve Geri D\u00f6n\u00fc\u015f\u00fcm: Hemen geri d\u00f6n\u00fc\u015f\u00fcm kutular\u0131 yerle\u015ftirerek ve g\u0131da at\u0131klar\u0131n\u0131 azaltacak basit \u00f6nlemler alarak ba\u015flayabilirler.<\/li>\n<li>Enerji Tasarrufu: Enerji tasarruflu ampuller kullanmak, gereksiz \u0131\u015f\u0131klar\u0131 kapatmak ve su tasarruflu musluk ba\u015fl\u0131klar\u0131 takmak gibi ad\u0131mlar at\u0131labilir.<\/li>\n<li>Yerel ve Mevsimsel \u00dcr\u00fcnler Kullan\u0131m\u0131: Men\u00fclerinde yerel ve mevsimsel \u00fcr\u00fcnlere yer vererek hem karbon ayak izini azaltabilir hem de yerel ekonomiye destek olabilirler.\u201d<br \/><br \/><\/li>\n<\/ol>\n<p><strong>\u00c7e\u015fme ve Ala\u00e7at\u0131 gibi turistik b\u00f6lgelerde s\u00fcrd\u00fcr\u00fclebilirlik konusunda en b\u00fcy\u00fck risk nerede? \u00d6n\u00fcm\u00fczdeki be\u015f y\u0131lda s\u00fcrd\u00fcr\u00fclebilirlik alan\u0131nda i\u015fletmeleri en \u00e7ok hangi de\u011fi\u015fiklik bekliyor?<br \/><br \/><\/strong><\/p>\n<p>\u201c\u00c7e\u015fme ve Ala\u00e7at\u0131 gibi pop\u00fcler turistik b\u00f6lgelerde s\u00fcrd\u00fcr\u00fclebilirlik a\u00e7\u0131s\u0131ndan en b\u00fcy\u00fck risk, a\u015f\u0131r\u0131 turizm ve buna ba\u011fl\u0131 olarak do\u011fal kaynaklar\u0131n a\u015f\u0131r\u0131 t\u00fcketilmesi. Yani su kaynaklar\u0131n\u0131n zorlanmas\u0131, at\u0131k y\u00f6netimi sorunlar\u0131 ve yerel ekosistemlerin bozulmas\u0131 gibi riskler bu b\u00f6lgelerde daha belirgin hale gelebiliyor.<\/p>\n<p>\u00d6n\u00fcm\u00fczdeki be\u015f y\u0131lda ise i\u015fletmeleri en \u00e7ok bekleyen de\u011fi\u015fiklik, muhtemelen daha s\u0131k\u0131 s\u00fcrd\u00fcr\u00fclebilirlik d\u00fczenlemeleri ve turistlerin daha \u00e7evre dostu hizmet talepleri olacak. Yani i\u015fletmelerin kendilerini daha s\u00fcrd\u00fcr\u00fclebilir uygulamalara adapte etmeleri, \u00f6rne\u011fin enerji verimlili\u011fi, at\u0131k azalt\u0131m\u0131 ve yerel topluluklarla i\u015f birli\u011fi gibi konulara daha fazla odaklanmalar\u0131 gerekecek.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><strong>T\u00fcrkiye\u2019de s\u00fcrd\u00fcr\u00fclebilirlik k\u00fclt\u00fcr\u00fcn\u00fcn geli\u015fmesi i\u00e7in en kritik ad\u0131m nedir?<br \/><br \/><\/strong>\u201cBence T\u00fcrkiye\u2019de s\u00fcrd\u00fcr\u00fclebilirlik k\u00fclt\u00fcr\u00fcn\u00fcn geli\u015fmesi i\u00e7in en kritik ad\u0131m, fark\u0131ndal\u0131\u011f\u0131 ve e\u011fitimi art\u0131rmak. Yani hem bireylerin hem de i\u015fletmelerin s\u00fcrd\u00fcr\u00fclebilirlik konusunda bilin\u00e7lenmesi, bu konunun \u00f6nemini anlamas\u0131 ve bu de\u011ferleri g\u00fcnl\u00fck hayatlar\u0131na ve i\u015f yap\u0131\u015f \u015fekillerine entegre etmesi gerekiyor. Bu \u015fekilde toplumsal bir d\u00f6n\u00fc\u015f\u00fcm sa\u011flanabilir.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><strong>Globalis Sertifikasyon Hizmetleri Turizm ve Ticaret Sanayi A\u015e\u2019nin markas\u0131 \u2018GoGreenGlobalis\u2019tir. \u0130zmir merkezli bu uluslararas\u0131 \u015firket, turizm s\u00fcrd\u00fcr\u00fclebilirli\u011fi konusunda d\u00fcnyan\u0131n \u00f6nde gelen dan\u0131\u015fmanl\u0131k hizmetlerini sunar. Otellerden restoranlara, belediyelerden havayolu \u015firketlerine kadar pek \u00e7ok kurum ve destinasyona s\u00fcrd\u00fcr\u00fclebilirlik, s\u0131f\u0131r at\u0131k, israf raporlama, karbon ve su ayak izi hesaplama, enerji verimlili\u011fi gibi konularda dan\u0131\u015fmanl\u0131k sa\u011flar. Kurucusu Celal Uysal olan bu \u015firket, sekt\u00f6rde lider konumdad\u0131r.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0e17\u0e35\u0e48\u0e07\u0e32\u0e19\u0e41\u0e2a\u0e14\u0e07\u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27 Travel Turkey \u0130zmir \u0e40\u0e0b\u0e25\u0e32\u0e25 \u0e2d\u0e38\u0e22\u0e0b\u0e32\u0e25 \u0e1c\u0e39\u0e49\u0e01\u0e48\u0e2d\u0e15\u0e31\u0e49\u0e07 Globalis Certification Services \u0e44\u0e14\u0e49\u0e1b\u0e23\u0e30\u0e40\u0e21\u0e34\u0e19\u0e01\u0e32\u0e23\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e41\u0e1b\u0e25\u0e07\u0e14\u0e49\u0e32\u0e19\u0e04\u0e27\u0e32\u0e21\u0e22\u0e31\u0e48\u0e07\u0e22\u0e37\u0e19\u0e43\u0e19\u0e20\u0e32\u0e04\u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27 \u0e04\u0e27\u0e32\u0e21\u0e17\u0e49\u0e32\u0e17\u0e32\u0e22\u0e17\u0e35\u0e48\u0e1e\u0e1a \u0e41\u0e25\u0e30\u0e02\u0e31\u0e49\u0e19\u0e15\u0e2d\u0e19\u0e17\u0e35\u0e48\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e15\u0e49\u0e2d\u0e07\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e01\u0e32\u0e23\u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e40\u0e15\u0e23\u0e35\u0e22\u0e21\u0e1e\u0e23\u0e49\u0e2d\u0e21\u0e2a\u0e33\u0e2b\u0e23\u0e31\u0e1a\u0e2d\u0e19\u0e32\u0e04\u0e15.<\/p>","protected":false},"author":1,"featured_media":4103,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[106,110],"tags":[],"class_list":["post-4102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-surdurulebilirlik-tr","category-turizm-tr"],"_links":{"self":[{"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/posts\/4102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/comments?post=4102"}],"version-history":[{"count":2,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/posts\/4102\/revisions"}],"predecessor-version":[{"id":4106,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/posts\/4102\/revisions\/4106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/media\/4103"}],"wp:attachment":[{"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/media?parent=4102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/categories?post=4102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globaliscertification.com\/th\/wp-json\/wp\/v2\/tags?post=4102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}